Privacy Policy

Data Controller Information

TrueRadium B.V. is the data controller responsible for your personal information. You can contact us at:

• Company: TrueRadium B.V.
• Address: Eikenlaan 56, 4853 PC Breda, North Brabant, Netherlands
• Registration Number: NL72819364
• Email: [email protected]
• Phone: +31 769679496

Data Collection

We collect different types of personal data depending on how you interact with our services. The data we collect includes:

Information You Provide Directly

• Contact information (name, email address, phone number)
• Fitness goals and health information you choose to share
• Communication preferences
• Booking and appointment information
• Payment information (processed securely by third-party payment processors)

Information Collected Automatically

• Website usage data (pages visited, time spent, navigation patterns)
• Device information (browser type, operating system, IP address)
• Cookies and tracking technologies (see our Cookie Policy for details)

How We Use Your Information

We use your personal data for the following purposes, based on legitimate business interests and your consent where required:

• Service Provision: To provide fitness services, personal training, and group classes
• Communication: To respond to enquiries, send appointment confirmations, and provide customer support
• Personalisation: To customise your fitness programmes and recommend suitable services
• Marketing: To send promotional materials and updates about our services (with your consent)
• Website Improvement: To analyse website usage and improve user experience
• Legal Compliance: To comply with legal obligations and protect our legitimate interests

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner or by visiting our Cookie Policy page.

Legal Basis for Processing

Under the General Data Protection Regulation (GDPR), we process your personal data based on the following legal grounds:

• Consent: For marketing communications and non-essential cookies
• Contract: To provide fitness services and fulfil our contractual obligations
• Legitimate Interests: To improve our services, ensure security, and conduct business operations
• Legal Obligation: To comply with applicable laws and regulations

Data Sharing and Third Parties

We do not sell your personal information to third parties. We may share your data with:

• Service Providers: Payment processors, email service providers, and website analytics services
• Google Services: Google Analytics for website analytics and Google Ads for advertising purposes
• Legal Requirements: When required by law or to protect our legal rights

Data Retention

We retain your personal information for as long as necessary to fulfil the purposes outlined in this privacy policy. Specifically:

• Customer data: For the duration of our business relationship plus 7 years for legal compliance
• Marketing data: Until you withdraw consent or opt out of communications
• Website analytics: Up to 26 months for Google Analytics data
• Cookie data: According to the specific cookie retention periods outlined in our Cookie Policy

Your Rights

Under GDPR, you have the following rights regarding your personal data:

• Right of Access: Request copies of your personal data
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data in certain circumstances
• Right to Restrict Processing: Request limitation of how we process your data
• Right to Data Portability: Request transfer of your data to another service provider
• Right to Object: Object to processing based on legitimate interests or for marketing purposes
• Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us using the contact information provided below.

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:

• Secure data transmission using SSL/TLS encryption
• Regular security assessments and updates
• Access controls and employee training
• Secure data storage and backup procedures

International Data Transfers

Some of our service providers may be located outside the European Economic Area (EEA). When we transfer your personal data outside the EEA, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions by the European Commission.

Children's Privacy

Our services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date at the top of this page.

Contact Information

If you have any questions about this privacy policy, wish to exercise your rights, or have concerns about how we handle your personal data, please contact us at:

Supervisory Authority

You have the right to lodge a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens) if you believe we have not handled your personal data in accordance with applicable law. You can contact them at:

• Website: autoriteitpersoonsgegevens.nl
• Phone: +31 70 888 8500
• Address: Bezuidenhoutseweg 30, 2594 AV The Hague, Netherlands